Recommended Titles and Treatises
To help provide access to the Texas State Law Library's legal resources, the reference librarians have selected the most noteworthy titles in our collection and arranged them here by subject. The titles listed for each subject feature a brief summary written by a reference librarian, and each subject's titles are divided into those that are specific to Texas law and those that aren't.
If you prefer, you can search through the collection of recommended titles and treatises.
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available electronically
includes CD-ROM
includes legal forms
Commercial Law
Law of advertising, marketing, and promotions
1 volume. Looseleaf. Updated annually.
This book provides in depth information regarding advertising law. It covers special advertising issues such as political advertising, online advertising, advertising to children, false advertising, and remedies. It also looks at deceptive advertising, claim substantiation, disclosures, and disclaimers. The authors include additional coverage on intellectual property rights, sweepstakes, contests, and direct marketing.